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ARTICLE 04
OFF-PLAN

Off-Plan Dominance: 73% of Sales Prove Investors Bet on Dubai’s Future

7 min read
April 2026
Cavendish Maxwell, Savills

73%
Off-Plan Share
10.3%
YoY Growth
AED 31.2B
March Sales
15–30%
Below Ready

The Market Has Spoken

Off-plan accounted for 73% of all Q1 sales, growing 10.3% YoY. Buyers commit capital over 2–4 year timelines during regional tension — the strongest confidence signal possible.

Financial Logic

Entry prices 15–30% below ready. 2025 off-plan reached AED 288B (+33% YoY). Early buyers see 30–50% appreciation at handover.

Segment Share YoY Insight
Off-Plan 73% +10.3% Forward commitment
Ready 27% −9.2% End-user driven
Off-Plan Apts Majority +3.1% price AED 1.4M median
Primary Villas Premium +35.3% price AED 4.1M median

Where Capital Flows

Top areas: Dubai South, Creek Harbour, MBR City. Mid-market: JVC, JVT, Al Barsha South Fourth. Savills confirms the market flipped to buyers’ advantage.

“When 73% of buyers bet on Dubai’s future during peak tension, the verdict on confidence is unambiguous.”

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